Maximising returns from existing customers
We help our clients analyse from the ‘ground level up’ to identify genuine potential for improvement by understanding every aspect of the sales operation. We measure the effectiveness of the sales force, understand its impact and then explore the potential for improvement.
When analysed, there is often a significant opportunity to sell different/new products to existing customers, or to sell the portfolio across a broader spectrum of customers or sectors.
Meridian’s objective approach allows us to challenge commonly held beliefs with no vested interest to protect.
To benchmark your own sales operation against some of the world’s leading sales organisations click here